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Keynotes at the Clubs + Hotels Australia Expo 2012

Clubs + Hotels Expo 2012

Last week I had the privilege of delivering three keynote presentations at the Clubs + Hotels Australia 2012 Expo at the Melbourne Exhibition Centre. The first topic was Effective use of social media where I focused on seven areas social media can benefit your business and a simple methodology for effective use. I also looked at three case studies where social media has been used to engage consumers and deliver better business outcomes.

The second topic was Practical innovation in IT. My presentation covered uses, benefits and risks of cloud computing as well as innovations in point of sale (POS) systems. For more information and to download presentation notes and takeaways visit. www.utilitycreative.com.au

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